Ministry of Communication and Information
"Passion Made Possible" (2018)
<Writer. Film Director>
A wonderful (and tedious) campaign completed within six weeks. From this campaign, I get to know several passionate Singaporeans who live and breathe their passions.
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From a creative standpoint, it was initially a challenge to create different angles for each video -- especially when there weren't much similarities among the profiles who are grouped together. I'm glad the diversity of the profiles became an advantage as each piece took on a different character.
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With a small production team of five (including myself), we work day and night, as well as weekends to create this series of profile videos. I enjoy the process of meeting the profiles, pre-interviewing them, crafting their scripts, filming them and sitting in through post-production to bring this project to completion.
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I will always be thankful for all the directing lessons that everyone in the team has taught me.
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